Every Pastor I know wants their church to double this Easter. But how? I’ve worked closely with 100’s of churches helping them grow their churches and reach their communities. I’ve learned that there are 5 “doubling” factors that churches need to be serious about if they want to see significant increase on Easter or any other Sunday of the year. Churches need to… 1. Mobilize their Congregation – They need to equip people to invite friends, family, co-workers and classmates to church. 2. Unleash their Creativity – They must start thinking differently and employing new methods to reach people far … Read More

This 2 hour event will teach you the following skills: – Reach more unchurched than ever before – Mobilize your congregation to invite their friends – Be inspired to believe that God wants to use your church – Promote your services so your whole community is knocking on your door – Unleash creativity that engages your listeners There’s never been a better time to reach people and that’s why you need to participate in this FREE event. Register for FREE Here Get all the conference info at www.EasterNinja.com   Register for FREE Here  

Since Star Wars in 3D is coming to a theater near you, I thought it would be a good day to talk about using Jedi Mind Tricks in your marketing. You know… “These aren’t the droids you’re looking for.” I know Jedi Mind tricks aren’t real, but there are real ways to be persuasive in your outreach/ marketing that almost feels like you’re a Jedi Knight. Here’s how… 1. Be Specific in what you’re asking If you want people to attend your Easter services, then specifically ask them to join you at one of your services. If you aren’t specific, … Read More

I remember the day I was done with direct mail. Our church had mailed out over 50,000 postcards and received dismal results. I said to myself, “I’ll never use direct mail again.” Ever. I got home and checked my mailbox, only to find a Banana Republic postcard promoting a sale they were having. I put it in my back pocket as I walked through the front door, because I didn’t want to miss out on the sale. Then it hit me… Direct mail does work! I just wasn’t doing it right. I was doing direct mail like more other churches. This led to a quest where I learned direct mail … Read More

A few years ago I went to a one day conference on direct mail. The cost was $800. What?! Yes. And if I had to do it all over again I’d pay the $800 with a smile. Why? Because what I learned in that one day seminar saved our church over $10,000. So I look back and think, “Did it really cost me $800 to attend that seminar?” Nope. In fact, I made $9,800 if you think about it. There’s a leadership lesson here: training is never an expense; it’s always an investment. The same thing is true with a … Read More

I love helping churches get the word out in their communities. In fact, I like to say that Outreach Ninja is all about making your church the worst kept secret in your community. But let me qualify that statement. I don’t want people to only know about your church. I want them to attend your church. There’s a big difference. Here’s what frustrates me to no end: churches will spend big money on a direct mail campaign and blindly mail postcards to anyone and everyone. Then, when they get horrible results they’ll say, “At least we branded ourselves in the … Read More

I’m watching something really sad happen. It’s churches who aren’t actively trying to reach their community because they’ve believed false information. So instead of reaching their community full throttle, they’re sitting on their hands because the “info” they’ve heard has paralyzed them. So let’s tackle these 4 “outreach killers”… Outreach Killer #1 – “It costs too much to promote our church to the community.” When you’re doing your promotion right, you spend less than what the average church spends and you reach enough people who begin giving so that the investment doesn’t actually “cost” you anything. Outreach Killer #2 – … Read More

I’ve worked with hundreds of churches over the last few years. Some large. Some small. Many somewhere in between. In my travels I’ve learned what keeps many churches small. It’s not theology. It’s not financial resources. Instead, I’ve noticed 3 factors in churches that keep growing (and the opposite in those who don’t): 1. A relentless commitment to reach out to those far from God 2. An ernest desire for leaders to keep learning new skills 3. An effective strategy for evangelism and discipleship I’m not saying every church that does these things grows to 10,000 people, but growing churches … Read More

If I could only use one outreach tool to reach my community, I wouldn’t need more than a second to decide. Which one is it? Facebook? Nope. Google? No. Twitter or some new social media tool? No way! It’s direct mail. Hands down, it’s my favorite and IMHO most effective (and cost effective) way to let people know about your church. Why? Simple. Because everyone is still checking the mail. I know what you’re thinking: “But the ‘experts’ say direct mail is really expensive.” My answer: anything is expensive if you don’t know what you’re doing. But if you know the ninja secrets, you can reach your community for nickels compared … Read More