I read a stat yesterday that startled me. It said only 20% of churches are growing. The article also stated that 80% of churches are either plateaued or declining. Why is this the case? Many reasons. But one is certain. Most churches don’t have a strategy for reaching people. Most pastors do one of 3 things: 1. Stick to methods that are ineffective and outdated 2. Focus only on personal invitation to reach new people 3. Give up The truth is, reaching your community is easier than you think… if you have the right strategy. That’s why I just released … Read More

Let’s be honest: Most churches have no outreach strategy no speak of. In fact, the majority of pastors are essentially throwing the proverbial Spaghetti-O’s against the wall and waiting to see what sticks. It reminds me of one of my kids’ favorite TV shows: Dora the Explorer Dora goes on all kinds of adventures, but she never goes anywhere without consulting “The Map”. It sounds basic, but the lack of a clear outreach strategy not only hinders a church’s ability to reach people, it wastes tons of money in the process. Because of this reality, we just released a brand … Read More

Today we’re releasing a brand new resource entitled, “Developing an Outreach Strategy”. This resource will not only teach you how to use the tools at our disposal to reach your community, it will also help you develop a strategic approach to outreach. In fact, here’s what you’ll learn in this 5-CD resource that contains nearly 4-hours of teaching… – Learn how to leverage every outreach tool for maximum effectiveness – Learn how to get your outreach noticed – Discover what most churches do that wastes money and reaches no one – The 1 piece of information that is absolutely vital … Read More

My hands down, absolute favorite all time Atari game is Pitfall. It was the coolest game ever. You swung on vines. You hopped on the heads of alligators. You jumped on rolling logs. The goal? Get through the jungle and capture all of the treasure before time runs out. When I started playing Pitfall my brother told me, “Whatever you do, don’t fall into the quicksand.” Sure enough, staying out of the quicksand was one of the toughest parts of the game. In similar fashion, I planted my church 11 years ago and staying out of the quicksand that gets … Read More

Miami Dolphins fans recently had their hopes dashed when Payton Manning decided to sign with the Denver Broncos rather the Dolphins. It didn’t make any sense. Why? Payton Manning has a house in Miami. He loves being in the city of Miami. Yet, despite Miami offering just as much money as Denver, he chose the Broncos. Why you ask? Here’s the inside scoop… It’s about culture. Reporters said that the QB was taken back by the Dolphins’ front office culture and that was the #1 reason he went to another team. What does this have to do with your church? … Read More

I just got back from Disney World. Confession: we’re a Disney family. We go to Disney World 3-4 times a year. But this year we went in May for Star Wars weekend. Why is this significant? It’s not just because I’m a total Star Wars nut. It’s because I learned that May wasn’t typically a big month for them… until they started doing Star Wars Weekends. That has changed things completely. May is now one of the busiest times of the year for the Disney Parks. Here’s what we can learn from Disney World… Take seasons of low attendance like … Read More

I’m excited to announce that the Outreach Ninja team is coming to a city near you! We’re embarking on a 6-city Outreach Ninja Bootcamp tour (with a few more dates in the works). Here are the cities that are confirmed so far: Miami, FL on June 12th from 9AM-Noon West Palm Beach, FL on June 20th from 9AM-Noon Manchester, NH on June 26th from 9AM-Noon Brooklyn, NY on June 28th from 9AM-Noon Houston, TX on August 16th from 9AM-Noon (We have a couple of dates open, so if you want to host a bootcamp, email me). These events are geared … Read More

I’ve had several conversations with Pastors this week and here’s the common theme… “I’m nervous about the Summer.” Every Pastor knows about the dreaded “Summer Slump”. You know… …when giving tanks because people are giving all their money to Disney World instead of tithing …when people get inconsistent in their attendance because of family vacations, so they aren’t inviting friends Here’s why you aren’t alone: because we are here to help. May’s Outreach Ninja coaching focuses on how to grow over the summer and see a summer surge rather than a slump. June’s Outreach Ninja coaching focuses on how to raise money for Outreach. The point is, you can … Read More

I got my friend hooked on the show “The West Wing” (which happens to be my favorite show of all-time). How did I do it? Easy. I said, “Spend the $1 on iTunes to buy the 1st episode and if you don’t like it, I’ll mail you the dollar.” Well, he took me up on my offer. He downloaded the episode and the rest is history. He’s a fan. I decided that if it can work with The West Wing it can work with Outreach Ninja. So I’m going to do the craziest thing I’ve ever done. I’m going to … Read More