Dear Pastor, I worked with a church a while back that was spending tons of mulla on Facebook. … and getting poor results. Yikes! They asked if I could consult with them and work some magic to make their ads more effective. So I told them that for churches, less is more on Facebook. Say what? I told them that people are looking for a church closer to the weekend, so don’t start spending money until you get closer to the weekend. They did that and their ads started working better AND they were spending less in the process. Then … Read More

Dear Pastor, I had a Pastor email this last week and asked, "If you were on a shoestring budget and Easter was 2 weeks away, how would you get the word out about your church?" I responded with one word. Facebook. I love Facebook ads. Why? Because it’s the cheapest way to drive traffic to your website and let people know about your services. Think about it. Facebook lets you… 1. Pick who your want to market to 2. Set a maximum budget 3. Constantly tweak and change your ads 4. Create different ads for different people at no extra … Read More

Dear Pastor, If I could only use one outreach tool to reach my community, I wouldn’t need more than one second to decide. Which one is it? Facebook? Nope. Google? No. Twitter or some new social media tool? No way! It’s direct mail. Hands down, it’s my favorite and IMHO the most effective (and cost effective) way to let people know about your church. Why? Simple. Because everyone is still checking the mail. I know what you’re thinking: “But the ‘experts’ say direct mail is really expensive.” The answer: direct mail is expensive if you don’t know what you’re doing. … Read More

Dear Pastor, If I could only use one outreach tool to reach my community, I wouldn’t need more than one second to decide. Which one is it? Facebook? Nope. Google? No. Twitter or some new social media tool? No way! It’s direct mail. Hands down, it’s my favorite and IMHO most effective (and cost effective) way to let people know about your church. Why? Simple. Because everyone is still checking the mail. I know what you’re thinking: “But the ‘experts’ say direct mail is really expensive.” The answer: direct mail is expensive if you don’t know what you’re doing. But … Read More

Dear Pastor, I just wanted to give you a heads up and remind you that today is the last day you can receive $50 OFF our latest resource: "How to Keep Those you Reach: 16 Secrets for Closing the Back Door of Your Church". So click here to secure your copy. Remember to use the coupon code reach50 to get $50 off this resource. Below I’ve attached Bob’s email from last wednesday… CHECK IT OUT… Praying for you to have a GREAT EASTER! Mark Rodriguez Director of Training Outreach Ninja   Dear Pastor, You know the story. New people walk … Read More

You know the story. New people walk in through the front door of you church every Sunday and then walk out the back door just as quickly. It’s one of the most discouraging experiences of a Pastor. You invest so much effort, money and time reaching people in your community… Only to see those efforts wasted when people don’t stick. The most frustrating part is we know these people aren’t going to grow without being connected to a local church. When I planted Calvary Fellowship in September of 2000, we hit an invisible wall 3 years into our church. I … Read More

Today we’re releasing a brand new resource entitled, “How to Keep Those You Reach: 16 Secrets for Closing the Back Door of Your Church”. The age old question of ministry is, “How do we keep people from falling through the cracks?” One of the most frustrating experiences in leading a church is seeing new people come in the front door… … and then leave through the back door shortly after. There was a season in my church’s history where we got stuck. We grew by only 10 people during a 2-year period. We dug into the numbers and found that … Read More

index There are things that drive me crazy. One of them is when pastors believe myths that keep them from reaching their community. So with Easter just around the corner, I want to dispel the #1 myth that Pastors believe about reaching people. Here it is: “You need lots of money to promote your church in your community” Nope. Not true. In fact, we teach our Outreach Ninja members how to reach people for nickels compared to what most churches spend. Louis is young pastor who took over a flailing church of thirty-five people down the street from Calvary. This … Read More

index Back due to popular demand… We are airing a replay of our Easter Ninja event next Wednesday (February 20th) at 3PM EST. It will be the exact same conference as last week. We didn’t cut anything out. In fact, here’s what some Pastors who attended had to say… “#EasterNinja was easily 1 of the BEST webinars or online conferences that I have ever attended.GREAT STUFF!” “#Easterninja was a great webinar. I’m pumped (even more) for Easter.” “Thanks @bobfranquiz for #easterninja best two hours I’ve spent in front of a pc.” “From the bottom of my heart @bobfranquiz thanks so … Read More

One of the realities of the Christian life is that all of us is a work in progress. We are all learning and growing as we experience sanctification through relationship with our Savior. This was abundantly clear to me yesterday when I learned that I offended some Asian Christians with a cartoon image of a ninja on our Easterninja.com and outreachninja.com websites. I am saddened to have caused the offense and will work to overhaul these website with new images that still use the term “ninja” but not associate any race or ethnicity to them. I’m grateful for the Asian … Read More