After sending out a 50,000 piece mailing that got dismal results I said, "That's it! I'm done with direct mail!" But before I totally gave up, I decided to learn about how it works for companies that were achieving tremendous success during direct mail. That's when everything changed!
The next time we did direct mail, we employed new strategies that allowed us to spend a fraction of what we were spending previously and get a 300%-400% better return for our investment. These strategies have been a game-changer for us at Calvary Fellowship. I recorded these strategies to a group of Pastors in a seminar entitled, "21st Century Outreach Strategies" where I share our "secrets" for reaching more people without breaking the bank.
What will you learn in this 3-CD Resource?
– The #1 mistake churches make in promotion (and how to avoid it)
– The do’s and don’ts of direct mail
– How to triple your effectiveness with direct mail while spending less!
– How to harness the power of Google and Facebook to increase first time guests
– The most underutilized resource your church has to reach people
– The unique benefits of on-line and off-line promotion
– How to track the results of your promotion efforts
– The 3 keys every piece of promotion needs to be successful
– Also included is a bonus CD filled with graphics, ads, and outreach tools to give you ideas for your next outreach effort.
– Plus, much more!
