Here's what we're doing for Christmas at www.church-strategies.com. We're giving away copies of Zero to Sixty. The book is free if you want it. All I ask is that you cover the shipping. It's as simple as that. Here's the link. Order as many copies as you want. The book is free. All you have to pay is the $4.99 for shipping. My hope is that this helps you train your leaders and staff.
Thursday Stuff…
– Had a great time with a great friend last night. – Times like these make me realize how important it is to have close friends you can talk about anything with. – My kids are growing up so fast. I know they're young, but it feels like time is flying. – I love the Kindle, but I miss reading "real" books. I need both in my life 🙂 – I know I've been obsessing over the "7 Deadly Sins of Direct Mail" seminar that I'm leading today, but I'm as excited about this seminar as I've been about anything … Read More
The 7 Deadly Sins of Direct Mail is Tomorrow!
We've learned a lot about direct mail over the last few years at Calvary Fellowship. We used to spend a fortune on direct mail and get minimal results. Then we learned the "secrets" to effective direct mail and now we see incredible results at a fraction of the cost. For that reason, I'm leading a Tele-seminar on December 3rd (Tomorrow!) from 1PM-3PM called, "The 7 Deadly Sins of Direct Mail". Here's what I'm going to cover in this 2-hour tele-seminar: – How to stop spending a fortune on direct mail AND increase your response – How to get your direct … Read More
What Must I do Before I send Direct Mail?
This is going to sound basic, but I can assure you that most churches never stop long enough to ask themselves these two questions: #1 – Who are we best equipped to reach? #2 – Who are we currently reaching? This is one of the reasons direct mail efforts fall flat. When a church hasn't pinpointed the people they are most likely to reach, they can't write the kind of copy that speaks the language of the intended audience, nor can they eliminate everyone else and go after those most likely to connect with their church. Before … Read More
